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AWARD Framework Complete

Provision of Promotional Items

Published 4 Aug 2026
4 Aug 2026


Reference: SWT039
Contract details notice for the award of a contract for the provision of promotional items.

Full CPV breakdown

  • 39294100 — Information and promotion products (primary)

Notice details

Buyer type
Local authority
Competition
Open competition (any supplier can bid)
Contract type
Goods
Winning supplier
SME
Lots
3
Procurement method
Below threshold - open competition
Main category
Goods
Legal basis
UKPGA 2023/54
Notice status
Complete
Award status
Active
Framework agreement
Yes
Framework details
The call-off mechanism for this framework is to run individual mini-competitions by contacting all suppliers appointed to the relevant Lot for a quote each time an order is required.
Number of lots
3
Language
EN
Published
04 Aug 2026 11:57
OCID
ocds-h6vhtk-065ad3
Notice ID
SWT039

Organisations on this notice

Supplier SME
Merchandise House, Essex, CM3 2DP, United Kingdom
GB-PPON PXNM-7885-JLRJ
Unit 1, Hennock Court, Exeter, EX2 8RU, United Kingdom
GB-PPON PTTT-2254-VGLX
Supplier SME
Dol Hyfryd, St Asaph, LL17 0TE, United Kingdom
GB-PPON PRCL-3231-DBZR

Lots (3)

Lot 1
· Complete
Lot 2
· Complete
Lot 3
· Complete

Everything the publisher included in this notice, organised by section.

Organisations

Party 1 › Name South Wales Fire and Rescue Service
Party 1 › Address › Street South Wales Fire and Rescue Service Headquarters
Party 1 › Address › Town / city Llantrisant
Party 1 › Address › Postcode CF72 8LX
Party 1 › Address › Country GB
Party 1 › Address › Country United Kingdom
Party 1 › Address › Region (NUTS) UKL15
Party 1 › Contact › Email a-lane@southwales-fire.gov.uk
Party 1 › Role buyer
Party 1 › Link http://www.southwales-fire.gov.uk
Party 1 › Classification › Classification 1 › Description Public authority - sub-central government
Party 1 › Classification › Classification 2 › Description Welsh devolved regulations apply
Party 2 › Name Mid and West Wales Fire and Rescue Authority
Party 2 › Address › Street Fire Service Headquarters
Party 2 › Address › Town / city Carmarthen
Party 2 › Address › Postcode SA31 1SP
Party 2 › Address › Country GB
Party 2 › Address › Country United Kingdom
Party 2 › Address › Region (NUTS) UKL14
Party 2 › Contact › Email a-lane@southwales-fire.gov.uk
Party 2 › Role buyer
Party 2 › Classification › Classification 1 › Description Public authority - sub-central government
Party 2 › Classification › Classification 2 › Description Welsh devolved regulations apply
Party 3 › Name Allwag Promotions Ltd
Party 3 › Address › Street Merchandise House
Party 3 › Address › Town / city Essex
Party 3 › Address › Postcode CM3 2DP
Party 3 › Address › Country GB
Party 3 › Address › Country United Kingdom
Party 3 › Address › Region (NUTS) UKH34
Party 3 › Contact › Email sales@allwag.co.uk
Party 3 › Role supplier
Party 3 › Business size sme
Party 3 › VCSEs No
Party 4 › Name The Purple Company (UK) Ltd
Party 4 › Address › Street Unit 1, Hennock Court
Party 4 › Address › Town / city Exeter
Party 4 › Address › Postcode EX2 8RU
Party 4 › Address › Country GB
Party 4 › Address › Country United Kingdom
Party 4 › Address › Region (NUTS) UKK43
Party 4 › Contact › Email pslater@silk-group.com
Party 4 › Role supplier
Party 4 › Business size sme
Party 4 › VCSEs No
Party 5 › Name Sional Ltd
Party 5 › Address › Street Dol Hyfryd
Party 5 › Address › Town / city St Asaph
Party 5 › Address › Postcode LL17 0TE
Party 5 › Address › Country GB
Party 5 › Address › Country United Kingdom
Party 5 › Address › Region (NUTS) UKL13
Party 5 › Contact › Email sales@sional.co.uk
Party 5 › Role supplier
Party 5 › Business size sme
Party 5 › VCSEs No

Buyer

Name South Wales Fire and Rescue Service

Tender

Title Provision of Promotional Items
Description Contract details notice for the award of a contract for the provision of promotional items.
Status complete
Procedure type open
Procedure Below threshold - open competition
Techniques › Framework agreement Yes
Techniques › Framework agreement › Method With reopening competition
Techniques › Framework agreement › Type closed
Techniques › Framework agreement › Description The call-off mechanism for this framework is to run individual mini-competitions by contacting all suppliers appointed to the relevant Lot for a quote each time an order is required.
Lot › Lot 1 › Status complete
Lot › Lot 2 › Status complete
Lot › Lot 3 › Status complete

Awards

Award 1 › Status active
Award 1 › Category goods
Award 1 › Supplier › Supplier 1 › Name Allwag Promotions Ltd
Award 1 › Supplier › Supplier 2 › Name The Purple Company (UK) Ltd
Award 1 › Supplier › Supplier 3 › Name Sional Ltd
Award 1 › Item › CPV › Description Information and promotion products
Award 1 › Item › Delivery › Region (NUTS) UKL
Award 1 › Item › Delivery › Country GB
Award 1 › Item › Delivery › Country United Kingdom
Award 2 › Status active
Award 2 › Category goods
Award 2 › Supplier › Supplier 1 › Name Allwag Promotions Ltd
Award 2 › Supplier › Supplier 2 › Name The Purple Company (UK) Ltd
Award 2 › Supplier › Supplier 3 › Name Sional Ltd
Award 2 › Item › CPV › Description Information and promotion products
Award 2 › Item › Delivery › Region (NUTS) UKL
Award 2 › Item › Delivery › Country GB
Award 2 › Item › Delivery › Country United Kingdom
Award 3 › Status active
Award 3 › Category goods
Award 3 › Supplier › Supplier 1 › Name Allwag Promotions Ltd
Award 3 › Supplier › Supplier 2 › Name The Purple Company (UK) Ltd
Award 3 › Supplier › Supplier 3 › Name Sional Ltd
Award 3 › Item › CPV › Description Information and promotion products
Award 3 › Item › Delivery › Region (NUTS) UKL
Award 3 › Item › Delivery › Country GB
Award 3 › Item › Delivery › Country United Kingdom

Contracts

Contract 1 › Title Provision of Promotional Items - Lot 1, Stationery
Contract 1 › Status active
Contract 1 › Contract period › Start 4 Jul 2026
Contract 1 › Contract period › End 3 Jul 2029
Contract 1 › Contract period › Can be extended to 3 Jul 2030
Contract 1 › Can be renewed Yes
Contract 1 › Renewal › Description An optional 12-month extension period is available under this framework agreement
Contract 1 › Value › Value incl. VAT £65,000
Contract 1 › Value › Value £54,000
Contract 1 › Value › Currency GBP
Contract 1 › Above threshold No
Contract 1 › Signed 3 Jul 2026
Contract 1 › Document › Document type Contract notice
Contract 1 › Document › Description Contract details notice on Find a Tender
Contract 1 › Document › Link https://www.find-tender.service.gov.uk/Notice/073627-2026
Contract 1 › Document › Published 4 Aug 2026
Contract 2 › Title Provision of Promotional Items - Lot 2, Clothing
Contract 2 › Status active
Contract 2 › Contract period › Start 4 Jul 2026
Contract 2 › Contract period › End 4 Jul 2029
Contract 2 › Contract period › Can be extended to 4 Jul 2030
Contract 2 › Can be renewed Yes
Contract 2 › Renewal › Description A 12-month optional extension period is available under this framework agreement.
Contract 2 › Value › Value incl. VAT £65,000
Contract 2 › Value › Value £54,000
Contract 2 › Value › Currency GBP
Contract 2 › Above threshold No
Contract 2 › Signed 3 Jul 2026
Contract 2 › Document › Document type Contract notice
Contract 2 › Document › Description Contract details notice on Find a Tender
Contract 2 › Document › Link https://www.find-tender.service.gov.uk/Notice/073627-2026
Contract 2 › Document › Published 4 Aug 2026
Contract 3 › Title Provision of Promotional Items - Lot 3, Corporate
Contract 3 › Status active
Contract 3 › Contract period › Start 4 Jul 2026
Contract 3 › Contract period › End 3 Jul 2029
Contract 3 › Contract period › Can be extended to 3 Jul 2030
Contract 3 › Can be renewed Yes
Contract 3 › Renewal › Description A 12-month optional extension period is available under this framework agreement.
Contract 3 › Value › Value incl. VAT £65,000
Contract 3 › Value › Value £54,000
Contract 3 › Value › Currency GBP
Contract 3 › Above threshold No
Contract 3 › Signed 3 Jul 2026
Contract 3 › Document › Document type Contract notice
Contract 3 › Document › Description Contract details notice on Find a Tender
Contract 3 › Document › Link https://www.find-tender.service.gov.uk/Notice/073627-2026
Contract 3 › Document › Published 4 Aug 2026
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