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AWARD
Complete
DHSC: CNO: National Breast Feeding Helpline 2026-2031
Published Today
28 Oct 2026
- Primary CPV
-
85312310 *
Guidance services
- Location
- 🇬🇧 North East
- Value
- £4,978,957
- Contract
-
2.8 years Duration
14/07/2026 13/04/2029
- Contract Types
-
85 *Health & social work servicesFull CPV Breakdown
- SME suitable
- Not stated
Publisher Address
39 Victoria Street, London, SW1H 0EU, United Kingdom · UKC
Contact
Matthew Land
Award Criteria
Not specified
Related tenders
Department of Health & Social Care
All notices from this publisher Same CPV code
85312310 *
All notices with this CPV code
Reference: C358258
Delivery of the National Breastfeeding Helpline, which provides breastfeeding information, guidance and applicable support via a 24-hour helpline for families across the UK.
Full CPV breakdown
- 85312310 — Guidance services (primary)
Notice details
- Buyer type
- Central government
- Competition
- Open competition (any supplier can bid)
- Contract type
- Services
- Bids received
- 8
- Winning supplier
- Large company
- Procurement method
- Open procedure
- Main category
- Services
- Above threshold
- Yes
- Legal basis
- UKPGA 2023/54
- Notice status
- Complete
- Award status
- Active
- Award date
- 23 Jun 2026
- Contract can be extended to
- 13 Apr 2031
- Renewal
- The contract may be extended by up to two periods of 12 months each at the Authority's discretion.
- Reserved / special regime
- Light Touch
- Language
- EN
- Published
- 28 Oct 2026 13:48
- OCID
- ocds-h6vhtk-052446
- Notice ID
- C358258
Competition
8
Bids received
8
Bids considered at final stage
2
SME bids at final stage
2
VCSE bids at final stage
Organisations on this notice
Supplier, Tenderer Large VCSE
49 Unit 49, Sir James Clark Building, Paisley, PA1 1TJ, United Kingdom
GB-PPON PMQH-9437-NXRD
SENSEE OPERATIONS LIMITED
Tenderer Large
Kingsgate, Birkenhead, CH41 1LH, United Kingdom
GB-PPON PQLG-6799-XRHX
Tenderer SME
27 Old Gloucester Street, London, WC1N 3AX, United Kingdom
GB-PPON PMMY-8425-LTBG
Tenderer Large
3rd floor Tyne House, 26 Side, Newcastle Upon Tyne, NE1 3JA, United Kingdom
GB-PPON PPHB-3891-RDTL
Inizio Engage
Tenderer Large
8th Floor Holborn Gate, London, WC2A 1AN, United Kingdom
GB-PPON PVML-9865-RDPP
Clearanswer Call Centre Limited
Tenderer Large
162-164 High Street, Rayleigh, SS6 7BS, United Kingdom
GB-PPON PNTP-7428-WXHY
Families and Babies
Tenderer Large VCSE
95 Cathedral Walk The Ridings, Wakefield, WF1 1YD, United Kingdom
GB-PPON PRZR-3535-CGTZ
R.S.V.P. (MEDIA RESPONSE) LIMITED
Tenderer SME
Level 7 One Canada Square, London, E14 5AA, United Kingdom
GB-PPON PLYD-1315-QTYT
Key dates
- Future Signature Date
- 14 Jul 2026 · Scheduled
Full notice record
149 detailsEverything the publisher included in this notice, organised by section.
Organisations
| Party 1 › Name | Department of Health & Social Care |
| Party 1 › Address › Street | 39 Victoria Street |
| Party 1 › Address › Town / city | London |
| Party 1 › Address › Postcode | SW1H 0EU |
| Party 1 › Address › Country | GB |
| Party 1 › Address › Country | United Kingdom |
| Party 1 › Address › Region (NUTS) | UKI32 |
| Party 1 › Contact › Name | Matthew Land |
| Party 1 › Contact › Email | ccsinbox@dhsc.gov.uk |
| Party 1 › Role | buyer |
| Party 1 › Link | https://www.gov.uk/government/organisations/department-of-health-and-s... |
| Party 1 › Classification › Description | Public authority - central government |
| Party 2 › Name | The Breastfeeding Network |
| Party 2 › Address › Street | 49 Unit 49, Sir James Clark Building |
| Party 2 › Address › Town / city | Paisley |
| Party 2 › Address › Postcode | PA1 1TJ |
| Party 2 › Address › Country | GB |
| Party 2 › Address › Country | United Kingdom |
| Party 2 › Address › Region (NUTS) | UKM83 |
| Party 2 › Contact › Email | projects@breastfeedingnetwork.org.uk |
| Party 2 › Role › Role 1 | supplier |
| Party 2 › Role › Role 2 | tenderer |
| Party 2 › Business size | large |
| Party 2 › VCSEs | Yes |
| Party 2 › Public service mission organisation | No |
| Party 2 › Sheltered workshop | No |
| Party 3 › Name | SENSEE OPERATIONS LIMITED |
| Party 3 › Address › Street | Kingsgate |
| Party 3 › Address › Town / city | Birkenhead |
| Party 3 › Address › Postcode | CH41 1LH |
| Party 3 › Address › Country | GB |
| Party 3 › Address › Country | United Kingdom |
| Party 3 › Address › Region (NUTS) | UKD74 |
| Party 3 › Role | tenderer |
| Party 3 › Business size | large |
| Party 3 › VCSEs | No |
| Party 4 › Name | National Childbirth Trust |
| Party 4 › Address › Street | 27 Old Gloucester Street |
| Party 4 › Address › Town / city | London |
| Party 4 › Address › Postcode | WC1N 3AX |
| Party 4 › Address › Country | GB |
| Party 4 › Address › Country | United Kingdom |
| Party 4 › Address › Region (NUTS) | UKI31 |
| Party 4 › Role | tenderer |
| Party 4 › Business size | sme |
| Party 4 › VCSEs | No |
| Party 5 › Name | Echo-U Limited |
| Party 5 › Address › Street | 3rd floor Tyne House, 26 Side |
| Party 5 › Address › Town / city | Newcastle Upon Tyne |
| Party 5 › Address › Postcode | NE1 3JA |
| Party 5 › Address › Country | GB |
| Party 5 › Address › Country | United Kingdom |
| Party 5 › Address › Region (NUTS) | UKC22 |
| Party 5 › Role | tenderer |
| Party 5 › Business size | large |
| Party 5 › VCSEs | No |
| Party 6 › Name | Inizio Engage |
| Party 6 › Address › Street | 8th Floor Holborn Gate |
| Party 6 › Address › Town / city | London |
| Party 6 › Address › Postcode | WC2A 1AN |
| Party 6 › Address › Country | GB |
| Party 6 › Address › Country | United Kingdom |
| Party 6 › Address › Region (NUTS) | UKI31 |
| Party 6 › Role | tenderer |
| Party 6 › Business size | large |
| Party 6 › VCSEs | No |
| Party 7 › Name | Clearanswer Call Centre Limited |
| Party 7 › Address › Street | 162-164 High Street |
| Party 7 › Address › Town / city | Rayleigh |
| Party 7 › Address › Postcode | SS6 7BS |
| Party 7 › Address › Country | GB |
| Party 7 › Address › Country | United Kingdom |
| Party 7 › Address › Region (NUTS) | UKH37 |
| Party 7 › Role | tenderer |
| Party 7 › Business size | large |
| Party 7 › VCSEs | No |
| Party 8 › Name | Families and Babies |
| Party 8 › Address › Street | 95 Cathedral Walk The Ridings |
| Party 8 › Address › Town / city | Wakefield |
| Party 8 › Address › Postcode | WF1 1YD |
| Party 8 › Address › Country | GB |
| Party 8 › Address › Country | United Kingdom |
| Party 8 › Address › Region (NUTS) | UKE45 |
| Party 8 › Role | tenderer |
| Party 8 › Business size | large |
| Party 8 › VCSEs | Yes |
| Party 9 › Name | R.S.V.P. (MEDIA RESPONSE) LIMITED |
| Party 9 › Address › Street | Level 7 One Canada Square |
| Party 9 › Address › Town / city | London |
| Party 9 › Address › Postcode | E14 5AA |
| Party 9 › Address › Country | GB |
| Party 9 › Address › Country | United Kingdom |
| Party 9 › Address › Region (NUTS) | UKI42 |
| Party 9 › Role | tenderer |
| Party 9 › Business size | sme |
| Party 9 › VCSEs | No |
Buyer
| Name | Department of Health & Social Care |
Tender
| Title | DHSC: CNO: National Breast Feeding Helpline 2026-2031 |
| Description | Delivery of the National Breastfeeding Helpline, which provides breastfeeding information, guidance and applicable support via a 24-hour helpline for families across the UK. |
| Status | complete |
| Procedure type | open |
| Procedure | Open procedure |
| Special regime | Light touch |
| Lot › Status | complete |
Awards
| Title | DHSC: OHID: National Breast Feeding Helpline 2026 |
| Status | active |
| Date | 23 Jun 2026 |
| Value › Value incl. VAT | £5,974,748.40 |
| Value › Value | £4,978,957 |
| Value › Currency | GBP |
| Category | services |
| Above threshold | Yes |
| Supplier › Name | The Breastfeeding Network |
| Item › CPV › CPV 1 › Description | Guidance services |
| Item › CPV › CPV 2 › Description | Call centre |
| Item › Delivery › Delivery 1 › Region (NUTS) | UKC |
| Item › Delivery › Delivery 1 › Country | GB |
| Item › Delivery › Delivery 1 › Country | United Kingdom |
| Item › Delivery › Delivery 2 › Region (NUTS) | UKD |
| Item › Delivery › Delivery 2 › Country | GB |
| Item › Delivery › Delivery 2 › Country | United Kingdom |
| Item › Delivery › Delivery 3 › Region (NUTS) | UKF |
| Item › Delivery › Delivery 3 › Country | GB |
| Item › Delivery › Delivery 3 › Country | United Kingdom |
| Item › Delivery › Delivery 4 › Region (NUTS) | UKG |
| Item › Delivery › Delivery 4 › Country | GB |
| Item › Delivery › Delivery 4 › Country | United Kingdom |
| Item › Delivery › Delivery 5 › Region (NUTS) | UKH |
| Item › Delivery › Delivery 5 › Country | GB |
| Item › Delivery › Delivery 5 › Country | United Kingdom |
| Item › Delivery › Delivery 6 › Region (NUTS) | UKJ |
| Item › Delivery › Delivery 6 › Country | GB |
| Item › Delivery › Delivery 6 › Country | United Kingdom |
| Item › Delivery › Delivery 7 › Region (NUTS) | UKK |
| Item › Delivery › Delivery 7 › Country | GB |
| Item › Delivery › Delivery 7 › Country | United Kingdom |
| Contract period › Start | 14 Jul 2026 |
| Contract period › End | 13 Apr 2029 |
| Contract period › Can be extended to | 13 Apr 2031 |
| Can be renewed | Yes |
| Renewal › Description | The contract may be extended by up to two periods of 12 months each at the Authority's discretion. |
| Document › Document type | Award notice |
| Document › Description | Contract award notice on Find a Tender |
| Document › Link | https://www.find-tender.service.gov.uk/Notice/102093-2026 |
| Document › Published | 28 Oct 2026 |
| Assessment Summaries Date Sent | 23 Jun 2026 |
| Milestone › Type | Future signature date |
| Milestone › Due | 14 Jul 2026 |
| Milestone › Status | scheduled |