Back to search
Find a Tender
TENDER
Active Services
Media Partnership
Published 20 May 2026
20 May 2026
Closed 15 Jun 2026
- Primary CPV
-
79341000 *
Advertising services
- Location
- 🇬🇧 London
- Value
- £1,000,000
- Contract
-
7 months Duration
25/08/2026 31/03/2027
- Contract Types
-
79 *Business services: law, marketing, consu...Full CPV Breakdown
- SME suitable
- Not stated
Publisher Address
10 South Colonnade, London, E14 4PU, United Kingdom · UKI
Contact
Award Criteria
- Strategic Fit & Brand Alignment (80%)
- Delivery, Measurement & Risk Management (15%)
- Social Value (5%)
Related tenders
1
All notices from this publisher Same CPV code
79341000 *
All notices with this CPV code
Reference: TEN-2627-007(PA2023)
Nest is seeking a strategic media partnership to support the development and delivery of its FY2026/27 brand activity.
Nest exists to ensure everyone has access to a workplace pension and to build financial peace of mind for all. As a public service organisation with over 14 million members, Nest has a significant opportunity (and responsibility) to help UK workers feel confident, informed and reassured about their pensions.
Historically, Nest’s growth has been driven by automatic enrolment, with limited focus on brand building or direct engagement with members. As a result, brand awareness and understanding remain low, and competition within the pensions market is increasing. This opportunity seeks to address that challenge by delivering a content led, trust building media partnership that helps people notice, understand and feel reassured about their pension, and take small positive actions.
The partnership should align with Nest’s purpose, support long term brand building, and deliver meaningful attention among priority audiences within credible, brand safe environments
Full CPV breakdown
- 79341000 — Advertising services (primary)
Notice details
- Buyer type
- Local authority
- Competition
- Open competition (any supplier can bid)
- Contract type
- Services
- Procurement method
- Competitive flexible procedure
- Main category
- Services
- Above threshold
- Yes
- Legal basis
- UKPGA 2023/54
- Notice status
- Active
- Renewal
- a one year extension at Nest's discretion
- Submission method
- https://nesttenders.bravosolution.co.uk
- Enquiries close
- 29 May 2026
- Award decision expected
- 18 Aug 2026
- Language
- EN
- Published
- 20 May 2026 15:56
- Deadline
- 15 Jun 2026 12:00
- OCID
- ocds-h6vhtk-069dea
- Notice ID
- TEN-2627-007(PA2023)
Full notice record
63 detailsEverything the publisher included in this notice, organised by section.
Organisations
| Name | 1 |
| Address › Street | 10 South Colonnade |
| Address › Town / city | London |
| Address › Postcode | E14 4PU |
| Address › Country | GB |
| Address › Country | United Kingdom |
| Address › Region (NUTS) | UKI42 |
| Contact › Email | procurement@nestcorporation.org.uk |
| Role | buyer |
| Classification › Description | Public authority - sub-central government |
Buyer
| Name | 1 |
Tender
| Title | Media Partnership |
| Status | active |
| Item › CPV › Description | Advertising services |
| Item › Delivery › Region (NUTS) | UKI |
| Item › Delivery › Country | GB |
| Item › Delivery › Country | United Kingdom |
| Value › Value incl. VAT | £1,200,000 |
| Value › Value | £1,000,000 |
| Value › Currency | GBP |
| Procedure type | open |
| Procedure | Competitive flexible procedure |
| Procedure › Features | this is a two stage process stage1 will be evaluation of written tenders stage 2 will presentations for up to 5 of the top scoring bidders from stage 1 |
| Category | services |
| Above threshold | Yes |
| How to submit | https://nesttenders.bravosolution.co.uk |
| Submission Terms › Electronic submission | allowed |
| Submission Terms › Languages | en |
| Bidding period › End | 15 Jun 2026 |
| Questions period › End | 29 May 2026 |
| Award decision period › End | 18 Aug 2026 |
| Lot › Status | active |
| Lot › Value › Value incl. VAT | £1,200,000 |
| Lot › Value › Value | £1,000,000 |
| Lot › Value › Currency | GBP |
| Lot › Award criteria › Criterion › Criterion 1 › Type | quality |
| Lot › Award criteria › Criterion › Criterion 1 › Name | Strategic Fit & Brand Alignment |
| Lot › Award criteria › Criterion › Criterion 1 › Description | The extent to which the proposal aligns with Nest’s purpose, brand ambition and objectives, and demonstrates a clear understanding of the role of brand in pensions. Relevance and credibility of the proposed partnership environment. Ability to deliver meaningful reach and attention to priority audiences within the available budget. Assessment focuses on quality of exposure and value, not CPM alone. |
| Lot › Award criteria › Criterion › Criterion 1 › Weighting › Weight | 80 |
| Lot › Award criteria › Criterion › Criterion 1 › Weighting › Weight type | Percentage exact |
| Lot › Award criteria › Criterion › Criterion 2 › Type | quality |
| Lot › Award criteria › Criterion › Criterion 2 › Name | Delivery, Measurement & Risk Management |
| Lot › Award criteria › Criterion › Criterion 2 › Description | Deliverability of the proposal, quality of measurement approach and robustness of risk controls. |
| Lot › Award criteria › Criterion › Criterion 2 › Weighting › Weight | 15 |
| Lot › Award criteria › Criterion › Criterion 2 › Weighting › Weight type | Percentage exact |
| Lot › Award criteria › Criterion › Criterion 3 › Type | quality |
| Lot › Award criteria › Criterion › Criterion 3 › Name | Social Value |
| Lot › Award criteria › Criterion › Criterion 3 › Description | Contribution to wider social value outcomes aligned with Nest’s public service purpose, including inclusion, accessibility and positive societal impact. |
| Lot › Award criteria › Criterion › Criterion 3 › Weighting › Weight | 5 |
| Lot › Award criteria › Criterion › Criterion 3 › Weighting › Weight type | Percentage exact |
| Lot › Suitable for › SMEs | Yes |
| Lot › Contract period › Start | 25 Aug 2026 |
| Lot › Contract period › End | 31 Mar 2027 |
| Lot › Contract period › Can be extended to | 30 Mar 2028 |
| Lot › Can be renewed | Yes |
| Lot › Renewal › Description | a one year extension at Nest's discretion |
| Document › Document 1 › Document type | Conflict of interest |
| Document › Document 1 › Description | Not published |
| Document › Document 2 › Document type | Tender notice |
| Document › Document 2 › Description | Tender notice on Find a Tender |
| Document › Document 2 › Link | https://www.find-tender.service.gov.uk/Notice/046582-2026 |
| Document › Document 2 › Published | 20 May 2026 |
| Risk Details | The scope of services may be extended, contingent upon the successful performance of the initial campaign. |