CBBC Launchpad 2 - Second resouce in China pork market

Description

To ensure continuity in on the ground support for the UK sector on the Chinese market and approval for additional on the ground support granted at March council a second launchpad is being procured through our membership of CBBC, This launchpad provides the required platform for an additional resource to support the work of AHDB on behalf of the sector on the ground in China. The second resource will compliment other work and have more of focus and insight into policy, relationships and market access requirements to both maintain and broaden the scope of the market for UK pork and pig meat products.

Awarded to