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AWARD Complete

IWM/2627/APE/3510: Post-1945 Conflict Formative Audience Insight at IWM - AWARD NOTICE

Published 17 Sep 2026
17 Sep 2026


Reference: APE3510
IWM was seeking a research partner to help us better understand and engage both visitors and non-visitors by exploring audience awareness, motivations, interests and expectations relating to post-1945 conflict displays (either permanent or temporary exhibitions) at IWM London and IWM Duxford.

Full CPV breakdown

  • 73110000 — Research services (primary)

Notice details

Buyer type
Central government
Competition
Open competition (any supplier can bid)
Contract type
Services
Bids received
13
Winning supplier
SME
Procurement method
Below threshold - open competition
Main category
Services
Above threshold
No
Legal basis
UKPGA 2023/54
Notice status
Complete
Award status
Active
Award date
17 Sep 2026
Language
EN
Published
17 Sep 2026 10:37
OCID
ocds-h6vhtk-06e4ca
Notice ID
APE3510

Competition

13
Bids received
13
Bids considered at final stage
4
SME bids at final stage
0
VCSE bids at final stage

Organisations on this notice

27 Tamworth Road, Hove, BN3 5FJ, United Kingdom
GB-COH 07414119

Key dates

Future Signature Date
18 Sep 2026 · Scheduled

Everything the publisher included in this notice, organised by section.

Organisations

Party 1 › Name Imperial War Museums
Party 1 › Address › Street IWM London, Lambeth Road
Party 1 › Address › Town / city London
Party 1 › Address › Postcode SE1 6HZ
Party 1 › Address › Country GB
Party 1 › Address › Country United Kingdom
Party 1 › Address › Region (NUTS) UKI44
Party 1 › Contact › Email erowberry@iwm.org.uk
Party 1 › Contact › Telephone 0207 416 5000
Party 1 › Role buyer
Party 1 › Classification › Description Public authority - central government
Party 2 › Name PEOPLE TREE RESEARCH ASSOCIATES LTD
Party 2 › Address › Street 27 Tamworth Road
Party 2 › Address › Town / city Hove
Party 2 › Address › Postcode BN3 5FJ
Party 2 › Address › Country GB
Party 2 › Address › Country United Kingdom
Party 2 › Address › Region (NUTS) UKJ21
Party 2 › Contact › Email info@peopletree-research.co.uk
Party 2 › Role supplier
Party 2 › Business size sme
Party 2 › VCSEs No

Buyer

Name Imperial War Museums

Tender

Title IWM/2627/APE/3510: Post-1945 Conflict Formative Audience Insight at IWM - AWARD NOTICE
Description IWM was seeking a research partner to help us better understand and engage both visitors and non-visitors by exploring audience awareness, motivations, interests and expectations relating to post-1945 conflict displays (either permanent or temporary exhibitions) at IWM London and IWM Duxford.
Status complete
Procedure type open
Procedure Below threshold - open competition
Lot › Status complete

Awards

Status active
Date 17 Sep 2026
Value › Value incl. VAT £19,000
Value › Value £15,833
Value › Currency GBP
Category services
Above threshold No
Supplier › Name PEOPLE TREE RESEARCH ASSOCIATES LTD
Item › CPV › CPV 1 › Description Research services
Item › CPV › CPV 2 › Description Social research services
Item › Delivery › Region (NUTS) UKJ
Item › Delivery › Country GB
Item › Delivery › Country United Kingdom
Contract period › Start 21 Sep 2026
Contract period › End 18 Dec 2026
Document › Document type Award notice
Document › Description Contract award notice on Find a Tender
Document › Link https://www.find-tender.service.gov.uk/Notice/088076-2026
Document › Published 17 Sep 2026
Milestone › Type Future signature date
Milestone › Due 18 Sep 2026
Milestone › Status scheduled
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