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AWARD
Complete
Food and You 2: Waves 13-16
Published Today
26 Oct 2026
- Primary CPV
-
79310000 *
Market research services
- Location
- 🇬🇧 York, Yorkshire & the Humber
- Value
- £1,198,648
- Contract
-
4.3 years Duration
01/01/2027 31/03/2031
- Contract Types
-
79 *Business services: law, marketing, consu...Full CPV Breakdown
- SME suitable
- Not stated
Publisher Address
YO1 7PR, York, YO1 7PR, United Kingdom · UKE21
Contact
FSA Commercial
Award Criteria
Not specified
Related tenders
Food Standards Agency
All notices from this publisher Same CPV code
79310000 *
All notices with this CPV code
Reference: C457884
In order to protect consumers, we need to understand their attitudes, knowledge and behaviour in relation to food. The Agency’s main source of methodologically robust and representative evidence regarding consumers’ attitudes, knowledge and behaviour in relation to food is our annual Official statistic Food and You 2 survey. This survey has an important role in measuring the FSA’s progress towards its strategic objectives, providing evidence to support FSA policy decision-making, communication campaigns and other activities as well as identifying topics for further research or action.
The survey currently samples 4,000 households (including 1,000 households in both Northern Ireland and Wales). Since Wave 8, we have also worked with our counterparts in Food Standards Scotland, to achieve an additional 1,000 households in Scotland on an annual basis. This data is reported and published separately by Food Standards Scotland.
The FSA is seeking an experienced research agency to continue delivering the FSA’s official statistic Food and You 2 annual survey, for waves 13-16 (one survey wave per year).
This specification sets out key deliverables in 5 stages as follows:
1. Questionnaire development: Working with the FSA to develop the questionnaire and survey materials for Waves 13-16
2. Conducting fieldwork for Waves 13-16 including the distribution of invite letters and incentives.
3. Data processing: Processing and cleaning of the survey data
4. Production of data sets: The production of all data files and supporting documentation
5. Production of final outputs such as aggregate data tables and reports required for the project. In recent years, the FSA has produced data tables and findings reports in house. We welcome bids where data tables and reports are conducted by suppliers. More information is provided under this section.
Full CPV breakdown
- 79310000 — Market research services (primary)
Notice details
- Buyer type
- Central government
- Competition
- Open competition (any supplier can bid)
- Contract type
- Services
- Bids received
- 4
- Winning supplier
- Large company
- Procurement method
- Open procedure
- Main category
- Services
- Above threshold
- Yes
- Legal basis
- UKPGA 2023/54
- Notice status
- Complete
- Award status
- Pending
- Award date
- 26 Oct 2026
- Standstill period ends
- 5 Nov 2026
- Contract can be extended to
- 31 May 2031
- Renewal
- (optional 2-month extension), subject to an annual break clause exercisable by the Buyer at the end of each Contract Year on not less than three months' written notice.
- Language
- EN
- Published
- 26 Oct 2026 15:05
- OCID
- ocds-h6vhtk-06d93f
- Notice ID
- C457884
Competition
4
Bids received
4
Bids considered at final stage
2
SME bids at final stage
1
VCSE bids at final stage
Organisations on this notice
Supplier Large
Key dates
- Future Signature Date
- 30 Nov 2026 · Scheduled
Full notice record
62 detailsEverything the publisher included in this notice, organised by section.
Organisations
| Party 1 › Name | Food Standards Agency |
| Party 1 › Address › Street | YO1 7PR |
| Party 1 › Address › Town / city | York |
| Party 1 › Address › Postcode | YO1 7PR |
| Party 1 › Address › Country | GB |
| Party 1 › Address › Country | United Kingdom |
| Party 1 › Address › Region (NUTS) | UKE21 |
| Party 1 › Contact › Name | FSA Commercial |
| Party 1 › Contact › Email | fsa.commercial@food.gov.uk |
| Party 1 › Role | buyer |
| Party 1 › Link | https://www.food.gov.uk/ |
| Party 1 › Classification › Description | Public authority - central government |
| Party 2 › Name | Ipsos (market research) Limited |
| Party 2 › Address › Street | 3 Thomas More Square |
| Party 2 › Address › Town / city | London |
| Party 2 › Address › Postcode | E1W 1YW |
| Party 2 › Address › Country | GB |
| Party 2 › Address › Country | United Kingdom |
| Party 2 › Address › Region (NUTS) | UKI42 |
| Party 2 › Contact › Email | info@fera.co.uk |
| Party 2 › Role | supplier |
| Party 2 › Business size | large |
| Party 2 › VCSEs | No |
| Party 2 › Public service mission organisation | No |
| Party 2 › Sheltered workshop | No |
Buyer
| Name | Food Standards Agency |
Tender
| Title | Food and You 2: Waves 13-16 |
| Status | complete |
| Procedure type | open |
| Procedure | Open procedure |
| Lot › Status | complete |
Awards
| Title | Food and You 2: Waves 13-16 |
| Status | pending |
| Date | 26 Oct 2026 |
| Value › Value incl. VAT | £1,438,377.60 |
| Value › Value | £1,198,648 |
| Value › Currency | GBP |
| Category | services |
| Above threshold | Yes |
| Supplier › Name | Ipsos (market research) Limited |
| Item › CPV › CPV 1 › Description | Market research services |
| Item › CPV › CPV 2 › Description | Survey analysis services |
| Item › CPV › CPV 3 › Description | Survey services |
| Item › CPV › CPV 4 › Description | Survey conduction services |
| Item › CPV › CPV 5 › Description | Social research services |
| Item › CPV › CPV 6 › Description | Data collection and collation services |
| Standstill period › End | 5 Nov 2026 |
| Contract period › Start | 1 Jan 2027 |
| Contract period › End | 31 Mar 2031 |
| Contract period › Can be extended to | 31 May 2031 |
| Can be renewed | Yes |
| Renewal › Description | (optional 2-month extension), subject to an annual break clause exercisable by the Buyer at the end of each Contract Year on not less than three months' written notice. |
| Has options | Yes |
| Options › Description | subject to an annual break clause exercisable by the Buyer at the end of each Contract Year on not less than three months' written notice. |
| Document › Document type | Award notice |
| Document › Description | Contract award notice on Find a Tender |
| Document › Link | https://www.find-tender.service.gov.uk/Notice/101121-2026 |
| Document › Published | 26 Oct 2026 |
| Assessment Summaries Date Sent | 26 Oct 2026 |
| Milestone › Type | Future signature date |
| Milestone › Due | 30 Nov 2026 |
| Milestone › Status | scheduled |