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AWARD Complete

V&A East Museum Media Buying - Burst 2

Published 21 Jul 2026
21 Jul 2026


Reference: VA/CON/F25/60
Earlier this year, we published a transparency notice and contract award notice for media buying for V&A East Museum. We now wish to purchase additional services for the same campagin. This requires a new set of notices because the value is above 50% of the original contract. Please see the original notice for details of the requirement https://www.find-tender.service.gov.uk/Notice/006929-2026

Full CPV breakdown

  • 79341000 — Advertising services (primary)

Notice details

Buyer type
Central government
Competition
Direct award (no competition)
Contract type
Services
Winning supplier
Large company
Procurement method
Direct award
Main category
Services
Above threshold
Yes
Legal basis
UKPGA 2023/54
Notice status
Complete
Award status
Pending
Award date
21 Jul 2026
Standstill period ends
30 Jul 2026
Language
EN
Published
21 Jul 2026 16:41
OCID
ocds-h6vhtk-06d03b
Notice ID
VA/CON/F25/60

Organisations on this notice

Supplier Large
Bankside 3, 90-100 Southwark Street, London, SE1 0SW, United Kingdom
GB-COH 02078820

Key dates

Future Signature Date
1 Aug 2026 · Scheduled

Everything the publisher included in this notice, organised by section.

Organisations

Party 1 › Name Victoria and Albert Museum
Party 1 › Address › Street Cromwell Road
Party 1 › Address › Town / city London
Party 1 › Address › Postcode SW7 2RL
Party 1 › Address › Country GB
Party 1 › Address › Country United Kingdom
Party 1 › Address › Region (NUTS) UKI33
Party 1 › Contact › Email procurement@vam.ac.uk
Party 1 › Role buyer
Party 1 › Classification › Description Public authority - central government
Party 2 › Name OMD GROUP LIMITED
Party 2 › Address › Street Bankside 3, 90-100 Southwark Street
Party 2 › Address › Town / city London
Party 2 › Address › Postcode SE1 0SW
Party 2 › Address › Country GB
Party 2 › Address › Country United Kingdom
Party 2 › Address › Region (NUTS) UKI44
Party 2 › Contact › Email mgomdgovernment@manninggottliebomd.com
Party 2 › Role supplier
Party 2 › Link https://www.mgomd.com/
Party 2 › Business size large
Party 2 › VCSEs No
Party 2 › Public service mission organisation No
Party 2 › Sheltered workshop No

Buyer

Name Victoria and Albert Museum

Tender

Title V&A East Museum Media Buying - Burst 2
Description Earlier this year, we published a transparency notice and contract award notice for media buying for V&A East Museum. We now wish to purchase additional services for the same campagin. This requires a new set of notices because the value is above 50% of the original contract. Please see the original notice for details of the requirement https://www.find-tender.service.gov.uk/Notice/006929-2026
Status complete
Procedure type direct
Procedure Direct award
Lot › Status complete

Awards

Status pending
Date 21 Jul 2026
Value › Value incl. VAT £540,000
Value › Value £450,000
Value › Currency GBP
Category services
Above threshold Yes
Supplier › Name OMD GROUP LIMITED
Item › CPV › Description Advertising services
Item › Delivery › Region (NUTS) UKI
Item › Delivery › Country GB
Item › Delivery › Country United Kingdom
Standstill period › End 30 Jul 2026
Contract period › Start 1 Aug 2026
Contract period › End 31 Dec 2026
Has options Yes
Options › Description Option to vary the media required for the campaign to allow for flexibility
Document › Document type Award notice
Document › Description Contract award notice on Find a Tender
Document › Link https://www.find-tender.service.gov.uk/Notice/068875-2026
Document › Published 21 Jul 2026
Milestone › Type Future signature date
Milestone › Due 1 Aug 2026
Milestone › Status scheduled
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