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Media Buying Contract

Published 17 Jul 2026

17 Jul 2026

Mayor's Office for Policing and Crime

Primary CPV: 22460000 *
Trade-advertising material, commercial catalogues and manuals
Location: 🇬🇧 North East
Value: No value specified
Contract: 1.9 years Duration
16/07/2026 14/06/2028
Contract Types: 22 *Printed matter & related products
Full CPV Breakdown
SME suitable: Not stated

Publisher Address

169 Union Street, London, SE1 0LL, United Kingdom · UKC

Contact

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Award Criteria

Not specified

FULL DOCUMENTATION

Contract Signed (find-tender.service.gov.uk) · Contract Signed

Related tenders

Mayor's Office for Policing and Crime

All notices from this publisher

Same CPV code

22460000 *

All notices with this CPV code

Reference: ocds-h6vhtk-06cabe

The contract is used to buy advertising to hit police officer recruitment targets and to run campaigns that prevent crime and build public trust and confidence. It is also used by NCTPHQ to raise public awareness of security threats and encourage reporting.

Full CPV breakdown

22460000 — Trade-advertising material, commercial catalogues and manuals (primary)

Notice details

Buyer type: Local authority
Competition: Framework or DPS call-off (only suppliers already on the framework)
Contract type: Services
Winning supplier: Large company
Procurement method: Award under framework
Main category: Services
Legal basis: UKPGA 2023/54
Notice status: Complete
Award status: Active
Language: EN
Published: 17 Jul 2026 16:01
OCID: ocds-h6vhtk-06cabe
Notice ID: ocds-h6vhtk-06cabe

Organisations on this notice

WAVEMAKER LIMITED

Supplier Large

Sea Containers, London, SE1 9ET, United Kingdom

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wavemakerglobal.com/uk/

GB-COH 04078547

Full notice record

86 details

Everything the publisher included in this notice, organised by section. Contact details hidden: upgrade to Pro to see

Organisations

Party 1 › Name	Mayor's Office for Policing and Crime
Party 1 › Address › Street	169 Union Street
Party 1 › Address › Town / city	London
Party 1 › Address › Postcode	SE1 0LL
Party 1 › Address › Country	GB
Party 1 › Address › Country	United Kingdom
Party 1 › Address › Region (NUTS)	UKI44
Party 1 › Role	buyer
Party 1 › Classification › Description	Public authority - sub-central government
Party 2 › Name	WAVEMAKER LIMITED
Party 2 › Address › Street	Sea Containers
Party 2 › Address › Town / city	London
Party 2 › Address › Postcode	SE1 9ET
Party 2 › Address › Country	GB
Party 2 › Address › Country	United Kingdom
Party 2 › Address › Region (NUTS)	UKI44
Party 2 › Role	supplier
Party 2 › Link	https://wavemakerglobal.com/uk/
Party 2 › Business size	large
Party 2 › VCSEs	No
Party 2 › Public service mission organisation	No
Party 2 › Sheltered workshop	No

Buyer

Name	Mayor's Office for Policing and Crime

Tender

Title	Media Buying Contract
Description	The contract is used to buy advertising to hit police officer recruitment targets and to run campaigns that prevent crime and build public trust and confidence. It is also used by NCTPHQ to raise public awareness of security threats and encourage reporting.
Status	complete
Procedure type	selective
Procedure	Award under framework
Competitive	No
Lot › Status	complete
Document › Document type	Conflict of interest
Document › Description	Not published

Awards

Status	active
Category	services
Supplier › Name	WAVEMAKER LIMITED
Item › CPV › CPV 1 › Description	Trade-advertising material, commercial catalogues and manuals
Item › CPV › CPV 2 › Description	Business services: law, marketing, consulting, recruitment, printing and security
Item › Delivery › Delivery 1 › Region (NUTS)	UKC
Item › Delivery › Delivery 1 › Country	GB
Item › Delivery › Delivery 1 › Country	United Kingdom
Item › Delivery › Delivery 2 › Region (NUTS)	UKD
Item › Delivery › Delivery 2 › Country	GB
Item › Delivery › Delivery 2 › Country	United Kingdom
Item › Delivery › Delivery 3 › Region (NUTS)	UKE
Item › Delivery › Delivery 3 › Country	GB
Item › Delivery › Delivery 3 › Country	United Kingdom
Item › Delivery › Delivery 4 › Region (NUTS)	UKF
Item › Delivery › Delivery 4 › Country	GB
Item › Delivery › Delivery 4 › Country	United Kingdom
Item › Delivery › Delivery 5 › Region (NUTS)	UKG
Item › Delivery › Delivery 5 › Country	GB
Item › Delivery › Delivery 5 › Country	United Kingdom
Item › Delivery › Delivery 6 › Region (NUTS)	UKH
Item › Delivery › Delivery 6 › Country	GB
Item › Delivery › Delivery 6 › Country	United Kingdom
Item › Delivery › Delivery 7 › Region (NUTS)	UKI
Item › Delivery › Delivery 7 › Country	GB
Item › Delivery › Delivery 7 › Country	United Kingdom
Item › Delivery › Delivery 8 › Region (NUTS)	UKJ
Item › Delivery › Delivery 8 › Country	GB
Item › Delivery › Delivery 8 › Country	United Kingdom
Item › Delivery › Delivery 9 › Region (NUTS)	UKK
Item › Delivery › Delivery 9 › Country	GB
Item › Delivery › Delivery 9 › Country	United Kingdom

Contracts

Status	active
Contract period › Start	16 Jul 2026
Contract period › End	14 Jun 2028
Contract period › Can be extended to	14 Jun 2030
Can be renewed	Yes
Renewal › Description	The contract can be extended twice for a period of a year after the initial 2 year period
Value › Value incl. VAT	£24,000,000
Value › Currency	GBP
Above threshold	Yes
Signed	16 Jul 2026
Document › Document 1 › Document type	Contract signed
Document › Document 1 › Link	https://www.find-tender.service.gov.uk/Notice/Attachment/A-19374
Document › Document 2 › Document type	Contract notice
Document › Document 2 › Description	Contract details notice on Find a Tender
Document › Document 2 › Link	https://www.find-tender.service.gov.uk/Notice/067950-2026
Document › Document 2 › Published	17 Jul 2026
Agreed Metrics › Agreed Metric 1 › Title	The Agency agrees Media Buying Brief specification to the End users' satisfaction and in accordance with required standards, within the timescale agreed between the Clients end user and the Agency.
Agreed Metrics › Agreed Metric 1 › Observations › Contract period › Duration In Months	12
Agreed Metrics › Agreed Metric 2 › Title	The Agency provides a costed Media Buying brief back to the Clients end user within the timeline agreed between the Client and the Agency
Agreed Metrics › Agreed Metric 2 › Observations › Contract period › Duration In Months	12
Agreed Metrics › Agreed Metric 3 › Title	The Agency submits monthly reports to the Client's nominated representatives (as advised by the Client) within 10 working days of the end of each calendar month.
Agreed Metrics › Agreed Metric 3 › Observations › Contract period › Duration In Months	12

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