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Media Buying

Published 22 Jun 2026
22 Jun 2026


Reference: C447321
Calling off from RM6364 Media and Creative Services Lot 1 . The lot is a single supplier lot and will be for a 2 year period with the option to extend for a further 1 year. The total value includes the 12 month optional extension period.

Full CPV breakdown

  • 79340000 — Advertising and marketing services (primary)

Notice details

Buyer type
Central government
Competition
Framework or DPS call-off (only suppliers already on the framework)
Contract type
Services
Winning supplier
Large company
Procurement method
Below threshold - award under framework
Main category
Services
Legal basis
UKPGA 2023/54
Notice status
Complete
Award status
Active
Language
EN
Published
22 Jun 2026 08:14
OCID
ocds-h6vhtk-06b9a5
Notice ID
C447321

Organisations on this notice

Wavemaker Limited
Supplier Large
Sea Containers, 18 Upper Ground London, London, SE1 9ET, United Kingdom
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GB-PPON PPJT-1182-CPHN

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Organisations

Party 1 › Name Food Standards Agency
Party 1 › Address › Street YO1 7PR
Party 1 › Address › Town / city York
Party 1 › Address › Postcode YO1 7PR
Party 1 › Address › Country GB
Party 1 › Address › Country United Kingdom
Party 1 › Address › Region (NUTS) UKE21
Party 1 › Role buyer
Party 1 › Link https://www.food.gov.uk/
Party 1 › Classification › Description Public authority - central government
Party 2 › Name Wavemaker Limited
Party 2 › Address › Street Sea Containers, 18 Upper Ground London
Party 2 › Address › Town / city London
Party 2 › Address › Postcode SE1 9ET
Party 2 › Address › Country GB
Party 2 › Address › Country United Kingdom
Party 2 › Address › Region (NUTS) UKI44
Party 2 › Role supplier
Party 2 › Business size large
Party 2 › VCSEs No

Buyer

Name Food Standards Agency

Tender

Title Media Buying
Description Calling off from RM6364 Media and Creative Services Lot 1 . The lot is a single supplier lot and will be for a 2 year period with the option to extend for a further 1 year. The total value includes the 12 month optional extension period.
Status complete
Procedure type selective
Procedure Below threshold - award under framework
Competitive No
Lot › Status complete

Awards

Status active
Category services
Supplier › Name Wavemaker Limited
Item › CPV › Description Advertising and marketing services
Item › Delivery › Region (NUTS) UK
Item › Delivery › Country GB
Item › Delivery › Country United Kingdom

Contracts

Title Media Buying
Status active
Contract period › Start 13 Jun 2026
Contract period › End 12 Jun 2028
Contract period › Can be extended to 12 Jun 2029
Can be renewed Yes
Renewal › Description 12 month optional extension. Total value includes the optional extension period.
Value › Value incl. VAT £180,000
Value › Value £150,000
Value › Currency GBP
Above threshold No
Signed 29 May 2026
Document › Document type Contract notice
Document › Description Contract details notice on Find a Tender
Document › Link https://www.find-tender.service.gov.uk/Notice/058301-2026
Document › Published 22 Jun 2026
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